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Your Question
Click here to review the BUSN105 scenario.
You now need to make a technology decision about the direction in which the firm should proceed. You are faced with three options:
License existing technology from another firm and apply it to this product.
Develop internally all the technology needed for this product that would allow the firm to license it to other industries.
Hire an outside design engineering firm to develop the technology needed.
After making your decision, write a 2–3 page report covering the following topics:
Describe your decision regarding the technology decision you have chosen.
Explain the pros and cons of that decision and the logic you used in reaching that decision.
Include one other possible option for this technology decision.
Click here if you would like to see a What-If Analysis for this assignment.
Please submit your assignment of 2–3 pages in APA format.
Submitting your assignment in APA format means, at a minimum, you will need the following:
TITLE PAGE. Remember the running head: AND TITLE IN ALL CAPITALS.
ABSTRACT. A summary of your paper, not an introduction. Begin writing in third person voice.
BODY. The body of your paper begins on the page following the title page and abstract page and must be double-spaced (be careful not to triple- or quadruple-space between paragraphs). The type face should be 12-pt. Times Roman or 12-pt. Courier in regular black type. Do not use color, bold type, or italics except as required for APA level headings and references. The deliverable length of the body of your paper for this assignment is 2-3 pages. In-body academic citations to support your decisions and analysis are required. A variety of academic sources is encouraged.
REFERENCE PAGE. References that align with your in-body academic sources are listed on the final page of your paper. The references must be in APA format using appropriate spacing, hang indention, italics, and upper and lower case usage as appropriate for the type of resource used. Remember, the Reference Page is not a bibliography but a further listing of the abbreviated in-body citations used in the paper. Every referenced item must have a corresponding in-body citation.
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